Wisco Cooperative Association

800.274.2319 • www.WISCO.com The Strength of Dealerships Coming Together

401 S Hume Avenue • Marshfield, WI 54449 • 715.387.3418 D.W. says “My old waste oil furnace was like my first pickup truck using a carburetor—ugh. My new waste oil furnace is like fuel injection—so cool.” C.P. says “Big fans reduce my heating expense 23%, keep my techs cool in summer, and create a comfortable working environment—allowing me to keep my current techs happy and make it easier to recruit new techs.” Save up to $26,252 per year by: Contact Black Gold for a FREE savings analysis or for the trade-in value of your old waste oil furnace: Call: 800-667-4838 Email: [email protected] Web: www.blackgoldes.com • Heating with a modern waste oil furnace or boiler • Using “big fans” to cool staff in summer and heat efficiently in winter Welcome to our 50th Anniversary Buyer’s Guide. Thank you for taking the time to preview the dozens of Wisco Partners’ products and services listed within. These manufacturers have been vetted to ensure Member’s receive industryleading and professional grade quality, substantial price discounts and leading customer service. Our mission began back in 1972 when six Central Wisconsin auto dealers merged their purchasing power to access volume-level pricing. By-laws were written, a charter was registered and a vision became reality. Wisco Cooperative Association’s exclusive auto/truck dealer co-op began. Within a few short years, Wisco grew from six to several hundred Members, and vendors took notice. Soon, manufacturers discovered the value and efficiency of utilizing Wisco as a distributor network. Joining is simple: Licensed dealers complete an application and purchase one $1000 share of Wisco Stock. There are no annual fees or minimums, shareholders collect 5% annually on their investment and 3-5% return based on their purchases. If a Member sells their business or simply decides to leave, the stock certificate is returned and the $1000 is refunded in full. Over the past five decades the cooperative has grown to over 500 Members. Having weathered every economic storm, Wisco has grossed over $800M in sales and returned millions of dollars in rebate funds. Yet the missions remains the same: Substantial savings, great service and continually seeking solutions to fulfill Members’ needs. Keeping pace with a changing world ensures Wisco remains relevant, effective and financially beneficial. From consumables and supplies to heavy duty shop equipment, heating systems and lighting: Wisco fulfills the needs of our Members, while saving money and building their Annual Rebate. A friendly voice is waiting to take your call without impersonal automated prompts. Our website—www.wisco.com—is always accessible and gives our Members exclusive access to hundreds of thousands of products, including many that will arrive the next day. Wisco’s field rep and many of our manufacturers reps provide on-site service and are ready to serve cost-effective solutions professionally and quickly. If we don’t carry it we’ll find it! Never hesitate to call on Wisco to assist in sourcing products, tools or equipment. We are ready to find a solution to your challenge or assist in resolutions. On behalf of the Wisco staff and Board of Directors, please accept our sincere wishes of good will and deepest thanks while looking forward to a great future together. Joe Maass President

WHAT WE ARE Wisco Cooperative Association was formed in 1972 by six Wisconsin auto dealers to gain purchasing power with national suppliers. Today, the cooperative remains steadfast in service to licensed auto/truck dealers totaling over 520 Members and nearly 800 locations across the Midwest. Working directly with vendors and manufacturers, Wisco is eager to create mutually beneficial relationships by streamlining the sales/purchasing process. The result is simple: lower prices. On top of the savings, Wisco returns annual profits to our Member Owners. Providing 50 + Years of Excellence

Auto Service Aids sells, installs and services equipment for auto service bays throughout Wisconsin, northern Illinois and eastern Iowa. We handle lifts, lubrication, pneumatic, compression and exhaust needs in the Badger State and border communities. Now we’re pleased to be here to help you with nationwide online ordering and sales of auto service bay lifts, and lubrication, pneumatic, compression, and exhaust equipment. www.autoserviceaids.com

OUR PRODUCTS Wisco.com is ever-changing and continues to grow products to keep our member partners positioned for success. Our main product categories include: If you’re in need of something specific and cannot find it, give us a call. Decades of experience makes Wisco a great resource for the hard-to-find parts, tools and more. Next-day delivery on 2500+ products from our warehouse is accessible through www.wisco.com. • Auto Body Shop • Shop Equipment • Indoor & Outdoor Lighting • Paper Products • Parts & Accessories • Paper Products With Over a Million SKUs through 100 + Vendors & Manufacturers

WISCO HAS IT When we say this, we mean it. With millions of products, parts and supplies at hand, Wisco is also your source for shop equipment, tooling, waste oil heating systems, garment services and promotional items. With partnerships with Factory Motor Parts (FMP), Hunter, Black Gold, Crest, Kent, MSC and Cintas, we have the top quality and lowest prices on everything you need to succeed. 800.274.2319 • www.WISCO.com


WATDA Our partnership with Wisconsin Auto Truck Dealers Association (WATDA) completes the “Circle of Service.” Wisco provides the materials and services that run an efficient business while the WATDA works to protect and serve the auto/truck dealer industry. Whether reinforcing laws that support business or working to prevent implementation of unfair legislation, the WATDA’s contributions to our industry are invaluable. ENDORSED BY Automotive Lifts • Hand, Power & Shop Tooling • Uniform Services • Promotional Help Vehicle Alignment Equipment • Waste Oil Heating Systems • Air Quality

THE A TEAM! Serving Wisco Members is our sole purpose in the most literal sense. The Circle of Service means a cooperative that remains steadfast in a 50-year tradition of dedication to our Members’ success. Wisco’s daily operations are handled by a small team of outstanding people who work hard to ensure our members are getting world-class service. Through the challenges of the pandemic and issues with the international supply chain, Wisco is searching and identifying domestic suppliers that perform with greater availability and quality. Our team is committed and eager to not only ensure top-notch partnerships with vendors and manufacturers but to also help our valued members understand the scope of services and offerings that they may not be taking advantage of. Providing 50 + Years of Excellence

Valvoline VPS Maintenance Program • Transmission Service • Coolant System Service • Brake Service • Power Steering Service • Gasoline Fuel System Service • Diesel Fuel System Service • Engine Oil Service • Plus Many More! Includes: • Valvoline Professional Series Limited Lifetime Guarantee • Sticker Bucks / Vspiff Incentive Program The Leader In Fluid Maintenance Equipment Contact Your Perkins Oil Representative Today. (800) 634-9937 • www.perkinsoil.com C-VAC3 BrakeMate JR TSD450

Excellence in Exhaust Extraction for Over 75 Years www.harveyexhaust.com www.durohosereels.com Outstanding Industrial & Commercial Hose Reels Made in the USA

GROWING TOGETHER TRADITION • INTEGRITY • STRENGTH The automotive supply chain is ever-changing. Wisco is tenacious in our efforts to maintain and grow our leading position as your cooperative. As the number of members grows so does our ability to partner with the most respected brands and service professionals. Wisco succeeds through service. As a co-op in the purest sense, our low margins ensure great prices on your purchases. Why buy from anyone but yourself? Wisco’s strength is in volume—the more you buy, the more you save, and at the end of each year those purchases yield even more return. Profits are returned to the Members based on their purchases. MEMBER SPECIALS TAP INTO AN EXPERT SALES & CREATIVE TEAM FOR MARKETING COLLATERAL • APPAREL • EVENT ITEMS PRINT PRODUCTS OFFICE PRODUCTS & HOLIDAY GIFT ITEMS • EXTRAORDINARY PRESENTATIONS FOR WISCO SPECIALS CALL 586-884-2375 OR SCAN THE QR CODE BELOW!

©2022 District Publishing Toll Free: 877.435.2620 www.districtpublishing.com